Alex Trimmer is the clever brains behind the Eco-friendly fashion label, SOSUME. Australian based and manufactured, Alex has the right idea when it comes to fashion. I was quite the lucky girl to have the opportunity to interview Alex, which you can read below –
To start things off, what does fashion mean to you?
Fashion is a form of expression. It’s our uniform and it goes a long way to define us. I’m really interested in the how and why we buy the things that we do and how that impacts on the broader environment. Hence my decision to use sustainable fabrics and design classic styles for longevity.
How would you define your own personal style?
Quite simple and unrestricted. I don’t put too much thought into it and I don’t like to stand out in a crowd. I like well made, classic designs that last and also like supporting designers I believe adhere to these qualities.
Where do you get your inspiration?
Everywhere! But more so now than ever, it comes from when I start to source new fabrics for the next season; I get inspired by textures and colour palettes offered by the mills. I start thinking of what is the best way I can use these fabrics in various designs.
What matters to you most as a fashion designer? I personally love that you have environmentally friendly fashion……
Sustainability is a big deal. I try to consider all components of the sourcing and manufacturing processes to make sure everything I do has as little impact as possible with a fantastic end result. It should be the only way to do things.
What was the first article of clothing you ever designed?
It would have been a front pleated dress. It never made it into production though.
What are your favourite colours to work with and why?
It’s completely seasonal. I, myself, always prefer to wear darker colours but it really depends on the season I’m designing for. My favourites are earthy tones.
What are your favourite fabrics to work with and why?
I love modal because of its drape, luster, softness and superior qualities over cotton. I also like wool and mohair, cashmere and alpaca because their versatility.
You’re a Melbourne based designer, how would you describe your city’s style?
Everything! You get off the train at Flinder’s Street and within 2 minutes of walking around you see pretty much every genre is well represented. Overall, I would say that Melbournians are sophisticated, discerning, and understated.
Tell us more about your recent joining with The Black Dog Institute.
This is a great cause. I came across The Black Dog earlier in the year and when I noticed I had some unused fabric lying around, I thought I could put it to good use and try and do something worthwhile and meaningful to a large number of Australians. I came up with a simple concept that would be wearable for many, and still subtle so the design could be worn in a variety of settings and environments
Where can we purchase this fabulous charity tee from?
You can purchase the tee from sosumeclothing.com. All profits are donated to the Black Dog with an aim to raise over $10,000. Each tee is $50 with a flat rate postage fee of $6Australia wide. The tee comes in sizes 6 though to 14.
A very warm thank you to Alex Trimmer!