Lonely Hearts The Label

For happiness we recommend lingerie, the more feminine, the better. Lace is a necessity and silk is a must. Lonely Hearts, get in our draws please, we think you’re utterly irresistible and really quite spiffy.




Created by a clever bunch of New Zealanders (our humble near-neighbours) and loved by many, we’ve fallen victim to the whimsical range and apparently certain famous models* have too.

Stockists – Although New Zealand made, Lonely Hearts has a small selection of Australian stockists, visit here to take a peek http://www.lonelyheartslabel.com

*hint: Jessica Stam

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